Who Owns Moncler SpA Company?

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Who Owns Moncler SpA?

Understanding Moncler S.p.A.'s ownership is key, especially after its 2024 acquisition of Stone Island and subsequent shareholder shifts. This structure deeply impacts its strategy and accountability.

Remo Ruffini, through his holding company, is the primary controlling shareholder, significantly shaping Moncler's luxury direction since his 2003 acquisition. His strategic vision transformed the brand.

Who owns Moncler SpA?

Moncler S.p.A. was founded in 1952 by René Ramillon and André Vincent in Monestier-de-Clermont, France. Initially, the company focused on producing mountain gear, with its iconic down jackets first appearing in 1954. These early products were designed for extreme conditions and gained significant recognition through endorsements and expeditions.

Founding Vision

The founders, René Ramillon and André Vincent, prioritized functionality and protection for extreme environments. Their initial products included sleeping bags, capes, and tents.

Early Endorsements

French mountaineer Lionel Terray championed the brand, leading to a specialized product line. The company's jackets were also used by the Italian expedition to K2 in 1954.

Transition to Italian Ownership

In 1992, the company was acquired by Pepper Industries, marking a significant shift in its national identity. It was later sold to Finpart.

Remo Ruffini's Acquisition

Italian entrepreneur Remo Ruffini acquired the company in 2003 when it was reportedly close to bankruptcy. He initially secured a 51% controlling stake.

Initial Stakeholders Post-Acquisition

Following Ruffini's acquisition, Pepper Industries retained a 25% shareholding, with a finance company from the Bucherer group holding another stake.

Brand Repositioning

Ruffini's strategic vision was instrumental in repositioning the brand, transforming its fortunes and global appeal. This period marked a significant turning point in the company's history.

The early ownership of Moncler was rooted in its French origins, with founders René Ramillon and André Vincent establishing the brand with a focus on high-performance mountain gear. This foundation was crucial for its initial success and recognition. The brand's journey saw a significant ownership change in 1992, transitioning to Italian control, and a pivotal moment in 2003 when Remo Ruffini acquired a majority stake, initiating a successful turnaround and repositioning strategy that is detailed in the Marketing Strategy of Moncler SpA.

Moncler SpA Ownership Evolution

The ownership structure of Moncler SpA has evolved significantly since its founding, reflecting its growth and strategic repositioning. Understanding these changes is key to grasping the company's trajectory.

• Founded in France in 1952 by René Ramillon and André Vincent.
• Acquired by Pepper Industries in 1992, shifting to Italian ownership.
• Remo Ruffini acquired a 51% controlling stake in 2003.
• Subsequent ownership changes have solidified its position as a leading luxury brand.
• The company is now a publicly traded entity, with its stock ownership widely distributed among institutional and retail investors.

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Remo Ruffini's acquisition of Moncler in 2003 marked the beginning of its transformation into a global luxury powerhouse. Subsequent years saw significant shifts in its ownership structure, including private equity investments and a successful Initial Public Offering, all shaping who owns Moncler SpA today.

The journey of Moncler SpA ownership is a dynamic narrative of strategic acquisitions and divestments, culminating in its current status as a publicly traded entity with a complex stakeholder base. Remo Ruffini, the driving force behind the brand's resurgence, continues to be a pivotal figure in its ownership structure.

Key Stakeholders in Moncler SpA

Understanding Moncler SpA's ownership reveals a blend of founder control, institutional investment, and strategic partnerships. This structure influences its corporate governance and future growth strategies.

• Remo Ruffini (through Ruffini Partecipazioni S.r.l. / Double R S.r.l.) remains the primary controlling shareholder.
• The Rivetti family holds a direct stake of approximately 4%.
• Singapore state investor Temasek also holds a direct stake of around 4%.
• LVMH Moët Hennessy Louis Vuitton S.E. (LVMH) has a strategic partnership, holding a 10% stake in Double R.
• Major institutional investors include Morgan Stanley (8.68%), BlackRock, Inc. (4.99%), and The Vanguard Group, Inc. (3.54%).

Following the IPO in December 2013, where Moncler shares were priced at €10.20, the company's market capitalization exceeded €4 billion. By 2015, Remo Ruffini had re-established his position as the largest shareholder with a 32% stake. The acquisition of Stone Island in March 2021 for €1.15 billion further diversified the company's portfolio and ownership interests, with the former owners of Stone Island receiving shares in Ruffini's holding company. As of early 2025, Ruffini's direct stake stood at approximately 16%. A significant development in September 2024 involved LVMH acquiring a 10% stake in Double R, Ruffini's holding company, which is set to increase Double R's overall stake in Moncler to a maximum of 18.5%. This strategic move underscores the evolving landscape of Moncler SpA ownership and its investor relations. For a deeper understanding of the company's financial operations, explore the Revenue Streams & Business Model of Moncler SpA. As of March 20, 2025, Moncler's share capital is Euro 54,961,190.80, comprising 274,805,954 ordinary shares, reflecting its status as a publicly traded company.

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The current Board of Directors for Moncler S.p.A. was appointed on April 16, 2025, and will serve until the approval of the financial statements for the year ending December 31, 2027. This board comprises 15 members, balancing executive leadership with significant shareholder representation and independent expertise.

Remo Ruffini, through his holding company Double R S.r.l., is the largest shareholder of Moncler S.p.A., holding a 16.87% stake in the company's share capital as of April 2025. This significant ownership, combined with the fact that the majority of the board members were nominated from his list which secured 58.365% of the votes at the April 2025 Annual Shareholders' Meeting, solidifies his substantial influence over Moncler's strategic direction and corporate governance. The voting structure operates on a one-share-one-vote principle, with no restrictions on voting rights, reinforcing the weight of Ruffini's majority shareholder position. The appointment of Alexandre Arnault to the board, representing LVMH due to a strategic partnership, further highlights key investor relationships. A smaller group of institutional investors, holding 1.58% of the share capital, successfully nominated two independent directors, demonstrating a balanced representation of shareholder interests.

Moncler SpA Ownership Structure

Understanding Moncler SpA ownership is key to grasping its corporate governance. The company operates with a clear majority shareholder influencing board appointments.

• Remo Ruffini is the Chairman and CEO, and the largest shareholder through Double R S.r.l.
• Double R S.r.l. holds 16.87% of Moncler's share capital.
• The majority of the board was elected based on the list presented by Ruffini's holding company.
• A strategic partnership with LVMH grants them the right to appoint one board member.
• Moncler SpA follows a one-share-one-vote system, with no voting restrictions.
• For insights into the company's guiding principles, explore the Mission, Vision & Core Values of Moncler SpA.

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Over the past three to five years, Moncler SpA's ownership has seen strategic realignments, notably with the Rivetti family and Temasek transitioning to direct shareholdings in February 2024. This period also marked a significant alliance with LVMH Moët Hennessy Louis Vuitton acquiring a stake in Remo Ruffini's holding company in September 2024, signaling a trend of strategic partnerships within the luxury sector.

These shifts in Moncler SpA ownership reflect a broader industry movement towards consolidating influence and securing growth capital through strategic alliances. The partnership with LVMH, which led to Alexandre Arnault's board nomination in April 2025, underscores a strategy of leveraging major industry players for stability and expansion without relinquishing control. This approach is supported by Moncler's robust financial performance, with revenues exceeding €3.1 billion in 2024 and a healthy net cash position of €981 million as of June 2025, demonstrating resilience amidst global economic fluctuations.

Moncler's Strategic Partnerships

The recent alliance with LVMH Moët Hennessy Louis Vuitton represents a key strategic move. This collaboration aims to bolster Double R's stake in Moncler, reinforcing Remo Ruffini's position as the primary shareholder.

Ownership Evolution

The transition of the Rivetti family and Temasek to direct shareholders in February 2024 signifies a move towards a more accessible ownership structure. This aligns with industry trends favoring increased institutional and strategic investor involvement.

Financial Stability and Growth

Moncler's financial health, evidenced by revenues over €3.1 billion in 2024 and a strong net cash position in mid-2025, supports its strategic initiatives. The company's focus remains on product innovation and navigating market uncertainties.

Corporate Governance Impact

The LVMH partnership grants them board representation, with Alexandre Arnault joining in April 2025. This integration highlights the evolving corporate governance landscape in the luxury sector, as detailed in the Brief History of Moncler SpA.

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