What are Mission Vision & Core Values of MetLife Company?

MetLife Bundle

Get Full Bundle:

	5 FORCES	$15	$10
	BCG	$15	$10
	CANVAS	$15	$10
	4P's MIX	$15	$10
	PESTLE	$15	$10
	SWOT	$15	$10

TOTAL:

ADD TO CART

What are the Mission, Vision, and Core Values of MetLife;

Mission and vision statements, alongside core values, are foundational for business success. They provide a strategic compass, guiding decisions and fostering corporate identity. These principles articulate a company's purpose, aspirations, and ethical framework, influencing operations and strategic shifts.

MetLife, a global financial services leader with over 150 years of experience, exemplifies this within the insurance and benefits industry. Serving approximately 90 million customers across more than 60 countries, their guiding principles are crucial for corporate identity and strategic alignment. Explore their strategic environment further with a MetLife PESTEL Analysis.

The MetLife mission statement centers on guiding individuals and families through significant life events. This global insurer, operating in over 60 countries, provides essential financial security products, including insurance, retirement solutions, and investment products. Their focus is on being a trusted partner, supporting customers through economic shifts, health challenges, and personal milestones.

Customer-Centric Approach

MetLife's mission emphasizes supporting customers through life's unpredictable moments, ensuring financial stability.

Global Reach

With operations in over 60 countries, MetLife serves a diverse international customer base.

Comprehensive Offerings

They provide a wide array of products, including insurance, retirement, and investment solutions.

Trusted Partnership

The company aims to be a reliable partner, offering peace of mind and security.

Financial Security Focus

Delivering over $220 billion in benefits over the past five years highlights their commitment.

Innovative Solutions

Initiatives like MetLife Connected Benefits enhance customer experience and benefit utilization.

The MetLife mission statement, 'to help our customers navigate life's twists and turns,' underscores its commitment to providing financial security and guidance. This MetLife company purpose is evident in its diverse offerings, from insurance to retirement solutions. For insights into the broader market, explore the Competitors Landscape of MetLife. The MetLife mission statement for employee engagement also aligns with this customer-centric approach, fostering a culture of support. The MetLife vision statement and its relevance to policyholders are deeply rooted in this foundational mission, aiming to address evolving customer needs effectively.

MetLife SWOT Analysis

• Complete SWOT Breakdown
• Fully Customizable
• Editable in Excel & Word
• Professional Formatting
• Investor-Ready Format

GET TEMPLATE ➔

MetLife's vision, 'Always with you, building a more confident future,' reflects its long-term commitment to stakeholders globally. This aspirational yet realistic vision is rooted in over 150 years of honoring promises. It aligns with the 'New Frontier' strategy, launched in December 2024, aiming for accelerated growth and attractive returns.

MetLife Mission Statement

MetLife's mission is to help people navigate life's challenges. They provide financial protection and solutions globally.

MetLife Vision Statement

The company's vision is 'Always with you, building a more confident future.' This guides their strategic objectives.

MetLife Core Values

MetLife's core values include putting people first and being the best. These principles influence business practices.

Strategic Objectives

The 'New Frontier' strategy targets double-digit adjusted earnings per share growth. It also aims for a 15-17% adjusted return on equity.

Customer Commitment

MetLife's commitment to customers and employees is central. It ensures relevance to policyholders and fosters engagement.

Global Impact

The company seeks global impact by fostering confidence across individuals, colleagues, shareholders, and communities.

MetLife's vision, 'Always with you, building a more confident future,' is a cornerstone of its corporate culture and strategic direction. This MetLife vision statement emphasizes a forward-looking approach, aiming to foster confidence for individuals, colleagues, shareholders, and communities worldwide. The company's strategic objectives, outlined in its 'New Frontier' strategy launched in December 2024, include targets for double-digit adjusted earnings per share growth and an adjusted return on equity of 15-17%. This vision is deeply integrated into MetLife's purpose and guiding principles, influencing its business practices and commitment to customers and employees. For a deeper dive into the company's foundational principles, explore the Mission, Vision & Core Values of MetLife.

MetLife PESTLE Analysis

• Covers All 6 PESTLE Categories
• No Research Needed – Save Hours of Work
• Built by Experts, Trusted by Consultants
• Instant Download, Ready to Use
• 100% Editable, Fully Customizable

GET TEMPLATE ➔

MetLife's core values are fundamental to its corporate culture and operations, guiding every decision and action. These principles foster a workplace that emphasizes collaboration, accountability, impact, and forward-thinking, shaping the company's approach to its customers, employees, and the broader community. The four core values are Win Together, Do the Right Thing, Deliver Impact Over Activity, and Think Ahead.

Win Together

This value highlights the importance of collaboration across teams and leveraging diverse employee perspectives. It promotes an inclusive workplace where varied ideas are embraced, leading to integrated solutions like MetLife Connected Benefits.

Do the Right Thing

This value signifies accountability and fulfilling commitments, deeply embedded in MetLife's business practices for over 150 years. It is reflected in their corporate social responsibility efforts, including significant contributions to charitable organizations.

Deliver Impact Over Activity

This value focuses on prioritizing meaningful outcomes, ensuring resources are directed towards the highest and best use. This is evident in MetLife's strategic shift towards lower-risk, higher-return businesses like Group Benefits and their Retirement and Income Solutions (RIS) segment, which significantly contributed to their Q1 2025 adjusted earnings.

Think Ahead

This value encourages preparing for the future by anticipating possibilities and adapting to change. It drives innovations such as Institutional Income Annuities and investments in digital platforms like Xcelerator, which reached 4.5 million customers by Q1 2025.

These core values collectively define MetLife's corporate culture and its commitment to customers and employees. Understanding MetLife's core values explained here provides insight into its strategic objectives and values. To further explore how these principles influence its market approach, consider reading about the Target Market of MetLife and how mission and vision influence the company's strategic decisions.

MetLife Business Model Canvas

• Complete 9-Block Business Model Canvas
• Effortlessly Communicate Your Business Strategy
• Investor-Ready BMC Format
• 100% Editable and Customizable
• Clear and Structured Layout

GET TEMPLATE ➔

A company's mission and vision statements are crucial in guiding its strategic decisions and shaping its overall direction. They provide a framework for setting objectives and ensuring that all actions align with the organization's fundamental purpose and aspirations.

MetLife's Mission and Purpose

MetLife's mission is to help customers navigate life's twists and turns, supported by a purpose of always being there to build a more confident future.

• Customer-centric approach to financial security.
• Focus on building confidence for the future.
• Guidance through life's uncertainties.
• Commitment to long-term customer relationships.

Strategic Alignment: The 'New Frontier' Growth Strategy

The company's 'New Frontier' growth strategy, launched in December 2024, directly reflects its mission and purpose. This five-year plan targets specific financial achievements, aiming for 'double-digit adjusted earnings per share growth' and a '15-17% adjusted return on equity'.

Prioritizing Key Business Segments

Strategic decisions are guided by the mission, leading to a focus on growth in Group Benefits and Retirement & Income Solutions (RIS). These segments are less capital-intensive and provide steadier cash flows, aligning with the goal of providing financial security with lower risk.

Q1 2025 Performance Highlights

In the first quarter of 2025, Group Benefits saw a 29% increase in adjusted earnings, reaching $367 million, attributed to favorable life underwriting. Retirement and Income Solutions experienced total balance growth of 8% during the same period.

Global Market Expansion

The company's expansion into high-growth international markets, particularly in Latin America and Asia, is a strategic move to reach more customers globally and offer diversified solutions, directly supporting the mission's broad customer focus.

Leadership Perspective on Strategy

Michel Khalaf, President and CEO, emphasized that strategic choices are rooted in the company's core purpose, stating, 'We operate in highly attractive markets, with deep competitive moats and strong tailwinds. We are positioned to deliver growth and attractive returns with lower risk.'

Influence on Operations and Planning

The alignment of mission and vision shapes daily operations by directing investments and product development towards areas that enhance customer financial security and long-term planning. It also influences long-term planning through defined financial targets and market expansion goals, as detailed in this Brief History of MetLife.

MetLife's mission and vision directly influence strategic decisions by guiding growth priorities and market expansion, ensuring alignment with customer needs and long-term financial goals. Read about core improvements to the company's mission and vision in the next chapter.

MetLife Porter's Five Forces Analysis

• Covers All 5 Competitive Forces in Detail
• Structured for Consultants, Students, and Founders
• 100% Editable in Microsoft Word & Excel
• Instant Digital Download – Use Immediately
• Compatible with Mac & PC – Fully Unlocked

GET TEMPLATE ➔

Enhancing the MetLife mission and vision involves a strategic focus on integrating technological advancements and sustainability into their core statements. This approach aims to reflect the company's forward-thinking strategies and its commitment to a changing global landscape.

The current mission, 'To help our customers navigate life's twists and turns,' and purpose, 'Always with you, building a more confident future,' are robust. However, incorporating explicit mentions of digital innovation and environmental stewardship can further solidify their market position and appeal to evolving stakeholder expectations.

Integrate Digital Transformation into Mission Statement

Explicitly referencing the use of cutting-edge technology, such as AI, in the mission statement can highlight the company's commitment to innovation and enhanced customer experiences, aligning with industry trends observed in 2024-2025.

Emphasize Sustainability in Vision Statement

Expanding the vision to include a direct commitment to fostering a sustainable world, beyond individual financial confidence, can better reflect the company's environmental and social responsibility initiatives.

Refine Vision for Technology-Driven Solutions

A refined vision could be: 'Always with you, building a more confident future through innovative, technology-driven solutions that empower financial well-being,' underscoring a proactive approach to service delivery.

Incorporate Climate Resilience and Responsible Investing

By explicitly mentioning aspects like climate resilience in insurance products and responsible investing, the vision can better communicate the company's role in addressing global challenges and attract environmentally conscious stakeholders.

The MetLife mission statement focuses on assisting customers through life's challenges, while its purpose is to build a more confident future for them. Understanding the Revenue Streams & Business Model of MetLife provides context for how these guiding principles are put into practice. The company's core values are integral to its corporate culture, influencing its strategic objectives and how it engages with both customers and employees. These values are exemplified in various initiatives, demonstrating MetLife's commitment to its policyholders and its vision for the insurance industry.