How Does Longi Green Energy Technology Company Work?

The company's unique selling proposition lies in its commitment to technological innovation, particularly in BC technology. This focus drives the rapid industrialization of high-efficiency products, such as the HPBC 2.0 module, which achieves a mass production efficiency of up to 24.8%.

• Enhanced power generation for customers.
• Improved product reliability and durability.
• Aesthetically pleasing module designs.
• Contribution to the renewable energy market.

Despite facing a net loss in 2024, Longi is implementing strategic adjustments to improve profitability. This includes rigorous cost control measures and a concentrated focus on high-efficiency HPBC 2.0 products.

• Monocrystalline silicon product sales (wafers, cells, modules) are the primary revenue source.
• Comprehensive solar solutions cater to diverse project needs.
• Module and cell segments accounted for 80% of revenue in 2024.
• Licensing of BC technology offers an asset-light monetization avenue.
• Expansion of HPBC 2.0 capacity aims for large-scale adoption and revenue.
• Global distribution ensures a diversified regional revenue mix.
• Strategic cost control and product focus are key to repairing profitability.

LONGi's competitive advantages are multifaceted, stemming from its deep commitment to innovation and strategic market positioning. The company's ability to adapt to market dynamics while maintaining technological leadership is crucial for its sustained growth in the renewable energy sector. Understanding the Brief History of Longi Green Energy Technology provides context for these ongoing efforts.

• Technological Dominance: Early leadership in PERC and a strong focus on N-type HPBC 2.0 technology, including mass production of Hi-MO 9 and Hi-MO X10.
• R&D Prowess: Record investments in research and development, leading to world-record solar cell efficiencies, such as 27.81% for HIBC and 34.85% for crystalline silicon-perovskite tandem cells as of April 2025.
• Operational Efficiency: Implementation of zero-based budgeting and over a thousand cost-reduction initiatives in 2024 to achieve industry-leading cost efficiency.
• Intellectual Property: A substantial patent portfolio of 3,342 authorized patents, with over 400 specifically for BC cells and modules.
• Market Adaptability: Strategic transformation in 2024 to address industry challenges, focusing on product, cost, and capacity investments.
• Global Brand and Bankability: A strong global brand presence and a consistent AAA bankability rating, reflecting financial stability and market trust.
• Collaborative Ecosystem: Initiatives like 'Partners +LONGi' and 'Pathfinder Alliance Program' foster innovation and partnerships.

Despite facing industry-wide overcapacity and price pressures that led to a net loss of CNY 8.617 billion in 2024, Longi Green Energy Technology is proactively addressing these challenges. The company's strategic pivot towards high-efficiency technologies, particularly BC technology, is designed to drive future profitability and market leadership. Chairman Baoshen Zhong has articulated a clear vision for the company to be the first to regain growth momentum in the PV sector by 2025.

• The company experienced a net loss of CNY 8.617 billion in 2024, with a projected net loss of CNY 2.4-2.8 billion for H1 2025.
• The debt-to-equity ratio increased to 41.2% in 2024, and negative free cash flow is anticipated in 2025 due to capital expenditure.
• Longi invested CNY 5.014 billion in R&D in 2024 to accelerate the industrialization of high-efficiency BC technology.
• By the end of 2025, capacity for HPBC 2.0 cells and modules is expected to reach 50GW each.
• Longi aims for 120GW of silicon wafer shipments and 80-90GW of module shipments in 2025, with BC modules comprising over 25% of total output.
• Geopolitical risks are a concern, as over 50% of Longi's module revenue in 2024 originated from international markets, highlighting the importance of understanding the Competitors Landscape of Longi Green Energy Technology.